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Privacy Policy

1. Introduction

HyperMartX PTY (LTD), trading as ASI Technologies (Registration No: 2025/218955/07), respects your privacy and is committed to protecting your personal data in compliance with the Protection of Personal Information Act 4 of 2013 (POPIA) of South Africa.

This policy explains how we collect, process, use, and protect your personal information when you use our website, book consultations, or engage our services.

2. Information We Collect

We only collect personal information that is reasonably necessary for us to conduct our business and provide you with services. This may include:

• Identity Data: First name, last name, and company name.
• Contact Data: Email address and South African telephone/WhatsApp number.
• Technical Data: IP address, browser type, cookies, and website usage data.
• Engagement Data: Details about your service requirements, IT environment context, and consultation notes.

3. How We Use Your Data

Your data is strictly processed for the following lawful purposes:

• Facilitating bookings, consultations, and the provision of our IT and Cybersecurity services.
• Sending operational SMS, Email, and WhatsApp notifications regarding your engagement.
• Processing secure payments and generating SARS-compliant tax invoices.
• Improving our platform, digital services, and user experience.
• Complying with legal and regulatory obligations.

4. Third-Party Services & Operators

We do not sell your data. We only share personal information with vetted third-party operators who assist us in providing our services. These include:

• Google Workspace: Used for our email infrastructure and appointment scheduling (Google Calendar integration). Data entered into our booking forms is processed by Google under strict enterprise privacy agreements.
• Ozow: Our PCI-DSS compliant payment gateway. We do not store your credit card or banking details on our servers.
• Vercel & Analytics Providers: Used to host our digital infrastructure and measure website performance.

5. Cookies & Tracking Technologies

Our website utilizes cookies to ensure core functionality and measure performance. By engaging with our Cookie Consent Banner, you can choose to accept or decline non-essential cookies (such as those used for advanced analytics or marketing).

• Essential Cookies: Required for site navigation and security.
• Analytics/Functional Cookies: Help us understand how visitors interact with our site (e.g., Google Calendar embed functionality).

6. Data Security

We implement robust, engineering-grade security measures (including encryption, access controls, and regular audits) to prevent your personal data from being accidentally lost, used, altered, or accessed in an unauthorized way.

7. Data Retention

We will only retain your personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements (e.g., SARS requires financial records to be kept for 5 years).

8. Your Rights as a Data Subject

Under POPIA, you have the right to:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request that we correct any inaccurate or incomplete data.
• Deletion: Request the erasure of your personal data where there is no lawful reason for us to continue processing it.
• Objection: Object to the processing of your data for direct marketing purposes.

9. Contacting our Information Officer

If you have any questions about this policy, or wish to exercise your data rights, please contact our Information Officer:

10. Right to Complain to the Information Regulator

Should you believe that HyperMartX PTY (LTD), trading as ASI Technologies, has utilized your personal information contrary to POPIA, you have the right to lodge a complaint with the Information Regulator of South Africa:

• Website: https://inforegulator.org.za
• Email: enquiries@inforegulator.org.za
• Address: JD House, 27 Stiemens Street, Braamfontein, Johannesburg, 2001